Built in Finland
The classroom simulation where students run real companies.
The Business School is a live, multiplayer business simulation built for secondary and higher education. Students work in teams of five, each assigned a C-suite executive role, and compete to build the most profitable company in a 60-minute classroom session. No downloads, no setup, no student accounts — just a PIN code and a browser.
UK Sixth Form pilot from 22 April 2026. Australian edition launches 5 May 2026. University edition in development.
How It Works
From session creation to student reports in four simple steps. No technical knowledge required.
Log in with your teacher credentials and create a session. A unique 6-digit PIN and QR code are generated instantly.
Share the PIN with your class. Students join from any device — phones, tablets, laptops, Chromebooks. No app install, no student accounts required.
Students are automatically assigned to competing companies and given a leadership role. Control the pace, trigger crisis events, and monitor progress from the Teacher Dashboard.
After the session, every student receives an individual AI-generated performance report, a quiz covering the concepts they practised, and a printable certificate with their grade.
One session covers multiple specification topics. A typical 60-minute lesson replaces weeks of textbook case studies with lived experience.
What Students Do
Each student is assigned one of six executive roles within their company.
Sets company strategy and coordinates team decisions.
Manages cash flow, monitors profit margins, and oversees the VAT account.
Analyses market conditions and positions products competitively.
Handles supply chain decisions and operational efficiency.
Manages team coordination and internal communications.
Executes pricing strategy and drives revenue through the marketplace.
Every team decision has real financial consequences. Students learn by experiencing the results of their choices, not by reading about someone else's.
Core Features
A packed 60-minute experience covering financial management, strategy, compliance, and decision-making.
Students list products, set prices, and compete for customers in real time. Pricing too high and customers go elsewhere. Pricing too low and margins suffer. This is price elasticity of demand — taught through direct experience.
Every transaction generates VAT. Students must file VAT returns to HMRC within the game. Late or incorrect filings incur penalties. Tax compliance as a practical skill, not an abstract concept.
Six scenario-based negotiation rounds where teams must reach agreements under pressure. Students practise stakeholder management, persuasion, and strategic compromise.
Students allocate capital to assets and manage their balance sheet. They experience the trade-off between liquidity and long-term growth.
Targeted challenges with cash rewards that guide teams toward specific learning objectives. Missions adapt to gameplay, keeping every student engaged regardless of their current position.
Inject real-world disruptions at any point: supply chain crises, demand booms, tax changes, new competitors, recessions, or viral product moments. Each crisis forces real-time strategic adaptation.
Recruit specialists to strengthen your company. Hire lawyers to shield your business from rival sabotage attempts, developers to create new products for the marketplace, and other professionals to gain a competitive edge. Every hiring decision affects your budget and strategy.
Deploy covert tactics against competing companies — disrupt their supply chains, poach their talent, or undermine their reputation. But beware: rivals can hire lawyers and take countermeasures. Strategic sabotage adds a layer of corporate rivalry that teaches risk assessment, ethics, and defensive business strategy.
Every student receives an individual report generated by AI, analysing their specific decisions, identifying strengths and areas for improvement, and mapping performance to curriculum topics.
Real-time class rankings drive healthy competition. In-game chat enables team coordination and cross-company negotiation.
Every student receives a printable certificate with their grade (A* to U, mapped to the UK grading system), score, company name, and session details.
Curriculum Alignment
Every in-game decision maps to at least one specification topic. The post-game quiz and AI report explicitly reference the concepts each student encountered during play.
Topics 3.1 to 3.6 including business objectives, finance, marketing, operations, HR, and strategic decision-making.
Themes 1 through 4, covering marketing, managing people, business decisions, and global strategy.
All components including business operations, strategic management, and the competitive environment.
Units covering business finance, marketing, and enterprise.
Core and supplement topics across both AS and A Level syllabuses.
Covers organisational planning, finance, marketing, HR, and operations within the SL and HL syllabus.
Teacher Dashboard
Monitor, guide, and adapt the lesson in real time with a dedicated teacher interface.
Every student's balance, profit, rank, and activity status at a glance.
Inject market disruptions at the right teaching moment.
Freeze the game for whole-class discussion at any point.
Round-by-round talking points and discussion prompts.
Optimised display for classroom projection.
Download all class data after the session for records and reporting.
Technical Details
No IT department involvement required. Zero friction for teachers and students.
Works on any device with a modern browser. No downloads, plugins, or installations.
Students join with a PIN code. No email addresses, no passwords, no GDPR data collection from minors.
Sessions are managed server-side. Performance scales to 30+ simultaneous students per session.
Teachers can create a session and have students playing within 60 seconds.
Lightweight data usage, compatible with filtered school networks.
Development Roadmap
The Business School is expanding with new features and new markets.
Live multiplayer simulation with marketplace trading, VAT compliance, boardroom negotiations, investments, crisis events, AI reports, and certificates. UK Sixth Form pilot launches 22 April 2026.
Same simulation, localised for Australian curricula — HSC, VCE, QLD Business and WA ATAR Business Management & Enterprise. AUD pricing with 10% GST included. Aligned with Term 2 (28 April – 3 July) and Term 3 (21 July – 25 September). Free pilot for 20 Australian schools.
A B2B trading layer where companies buy and sell to each other, introducing supply chain economics, trade credit, and wholesale pricing strategy.
Competitive bidding for scarce resources and premium contracts. Students learn about market mechanisms, price discovery, and competitive advantage under scarcity.
An expanded version designed for undergraduate and postgraduate Business, Economics, and MBA programmes. Deeper financial modelling, extended multi-session campaigns, industry-specific scenarios, and integration with academic assessment frameworks. Currently in design phase with selected UK university partners.
Localised versions for GCC, Southeast Asia, and European markets. Support for IGCSE, IB, and national curricula.
About
Built from a real lesson no classroom ever taught.
"At 17, I organised large-scale events, took real financial risks — and learned the hard way what happens when you miss a tax return."
That one mistake led to €8,400 in debt recovery. No teacher, no textbook, and no career advisor had ever mentioned that this could happen. It was a lesson no classroom had prepared me for.
Today, 48% of Gen Z already run a side hustle. Social media has made entrepreneurship feel easy — but nobody teaches the financial fundamentals that can make or break a young business.
That question — what if students could make those mistakes safely, before they cost real money? — became The Business School.
The Business School is proudly built in Finland — a country consistently ranked #1 in the world for education. Our pedagogy is founded on trust, equality, and learning by doing, and those principles are at the heart of everything we build. That foundation gives us a unique perspective on how students truly learn: not through theory alone, but through experience.
Together with our development team based in Sydney, Australia, we built a live simulation designed specifically for the classroom. This cross-continental collaboration brings together Nordic educational expertise with cutting-edge product development. Students form competing companies with real leadership roles. Over 60 minutes, they trade, invest, negotiate, file tax returns, and respond to crisis events. Every decision is tracked, scored, and reflected in a final grade and certificate.
The platform is browser-based with zero IT setup. Students join with a PIN. Teachers click one button to start. We are now piloting with schools in the UK and preparing for international expansion.
Interested in running a pilot with your school or institution? Book a demo, ask a question, or register your interest. We are currently accepting pilot applications for the April 2026 UK cohort and the May 2026 Australian cohort. Participation is free during the pilot period.
Or email us directly: sakari.laajoki@gmail.com